Tag: Sports Marketing
Final IndyCar Driver Promos Released on Super Bowl Sunday
FOX Sports recently unveiled the highly anticipated third and final pre-season IndyCar Series driver promo, set to premiere during the NFL Super Bowl in New Orleans, Louisiana. The ad spotlights Arrow McLaren’s talented driver,...
Unlocking New Partnership Opportunities through Formula 1’s Growing Global Audience
Formula 1's Global Appeal Continues to GrowFormula 1, the pinnacle of motorsport, has been steadily increasing its global reach, attracting new partners and sponsorship deals as its popularity soars. Emily Prazer, F1’s chief commercial...
MotoGP Seeks Growth to Attract Major Sponsors – Aprilia
Oriol Puigdemont Speaks Out
Oriol Puigdemont, Aprilia Racing CEO Massimo Rivola, has recently made a compelling statement regarding the future of MotoGP. Rivola, a seasoned veteran with an extensive background in Formula 1, believes that...
Shifting Away from Old-School F1 Obsession: Aston Martin’s Challenge
Shifting Away from Old-School F1 Obsession: Aston Martin's ChallengeFormula 1's current ground-effect cars are proving to be a tough nut to crack for engineers and designers. These ultra-low machines, with their super-stiff suspension and...